An Innovative App for Personalized Physiotherapy
During his PHD studies at the Institute of Robotics and Intelligent Systems in Zurich, Florian Haufe began to question conventional physiotherapy practices. What role could software play in keeping patients connected with their physical therapists? How could it help guide patients with their rehabilitation program between sessions?
These questions sparked the idea for Akina. Together with Michele Xiloyannis, Florian co-founded Akina with the mission of making movement more enjoyable and effective for patients exercising at home. “We saw a lot of great devices for inpatient rehabilitation,” explains CEO and Co-Founder Florian. “But these patients often went home with little more than a paper printout or sometimes a video app. That’s what we are fixing at Akina.”
There are two main components to Akina’s solution. Firstly, there is a web application that uses a webcam to analyze a patient’s movements when they are performing exercises at home. In addition, Akina offers a remote monitoring service that allows therapists to monitor what exercises their patients have been doing at home. This helps the patients to know that they are doing the exercises correctly, while providing a detailed, objective basis for the next therapy session.
How Hybrid Work Sustains Akina’s Company Culture
Besides two office locations in Zurich, Akina employees also have the option to work remotely. This hybrid work model was a conscious decision by the founders. “There’s a very human urge to connect with other people and have face-to-face interactions,” says Florian. “Flexibility is an important benefit of working remotely but, for us, it’s these in-person moments that contribute most to building the culture and a sense of belonging.”
Having employees from Hong Kong, China, Malaysia, and various parts of Europe also helps to enrich the company culture at Akina. “We pride ourselves on being very inclusive and giving respect and appreciation based on merit,” adds Florian. Clear communication and well-defined job roles are two other factors that contribute to Akina’s successful culture.
To efficiently acclimatize new hires to this culture while managing daily HR tasks, Akina turned to flair for support.