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20 Salesforce Influencers You Should Follow in 2023

20 Salesforce Influencers You Should Follow in 2023

20 Salesforce Influencers You Should Follow in 2023
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With over 150,000 certified Salesforce professionals and a thriving ecosystem of developers, consultants, and thought leaders, it can be hard to know who to follow and where to find the best information.

If you're looking for the latest insights, tips, and trends on Salesforce, then look no further than our list of the top Salesforce influencers to follow! We've carefully handpicked a selection of the best and brightest minds in the Salesforce community, from MVPs to Trailblazers, consultants to bloggers. These influential voices have made a name for themselves through their innovation, expertise, and contributions to the Salesforce world.

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A Salesforce MVP (Most Valuable Professional) is a member of the Salesforce community who is highly respected for their expertise, contributions, and willingness to help others. They are leaders and role models, sharing their knowledge with enthusiasm to inspire the broader Salesforce community.

Whether you're just getting started on Trailhead as a Salesforce admin or you're a seasoned solution architect, you're sure to learn something new and valuable from these thought leaders. So without further ado, let's dive into our list of the top Salesforce influencers to follow!

Marc Benioff

For insider knowledge on Salesforce, who better to turn to than its very own co-founder and CEO, Marc Benioff? Benioff has been central to driving the company's vision, culture, and strategy. His leadership style is highly regarded for his commitment to social responsibility and ethical practices, values that he has actively instilled in Salesforce.

Benioff is an acclaimed thought leader and keynote speaker who regularly speaks at events and shares his insights on various technology-related topics. He offers valuable insights on his social media channels and other platforms, keeping people up-to-date with all the latest industry trends.

Follow Marc Benioff on Twitter

Marc Benioff Salesforce CEO

Ben McCarthy

With over a decade of experience working with the platform, Ben McCarthy has become an invaluable source of knowledge for those who wish to learn more about Salesforce. As the founder of Salesforce Ben, he is a go-to resource for everything Salesforce-related, providing articles, videos, and tutorials on various topics, as well as updates on industry trends. He also co-hosts FlowFest, a 50-minute, live-streamed hackathon-style competition, where participants from all over the world compete against other Trailblazers for prizes.

Not only does he know all of Salesforce's features and capabilities inside out, but McCarthy is also known for his down-to-earth approach. His content is easy to understand and, most importantly, fun! Whether you are just starting out and looking to learn the fundamentals, or you’re already an expert in Salesforce, you will surely find his content informative, helpful, and entertaining.

Follow Salesforce Ben on Twitter

Salesforce Ben McCarthy

Cheryl Feldman

Cheryl Feldman has an impressive 15 years of experience in the tech sector, making her one of the most respected Salesforce influencers around. She's even been recognized as a Salesforce MVP (Most Valuable Professional), an award that celebrates the top Salesforce community members who demonstrate exceptional leadership, expertise, and knowledge.

As a product manager at Salesforce, Cheryl is responsible for overseeing the development of various products and features within the Salesforce ecosystem. She's also an advocate and thought leader for the Salesforce community and regularly shares her insights and expertise through social media.

With her deep knowledge of the Salesforce platform, innovative approach to problem-solving, and commitment to promoting diversity and inclusion within the industry, Cheryl is definitely someone you'll want to follow.

Follow Cheryl on Twitter

Cheryl Feldman Salesforce

Eric Dreshfield

Eric Dreshfield is a well-known and highly respected influencer within the Salesforce community. He's a 7-time MVP and Hall of Famer, and is the founder of Midwest Dreamin', a community-led Salesforce conference that has become one of the largest Salesforce events in the world. Eric is also an independent consultant as well a prolific writer and speaker, regularly sharing his insights and expertise on Salesforce through his blog and various social media channels.

What sets Eric apart is his love for community-building. For years, he has been connecting with Salesforce users, administrators, and developers from all over the world in order to create a supportive and collaborative community that is dedicated to advancing the platform and helping each other succeed.

Follow Eric on Twitter

Eric Dreshfield

Amy Oplinger Singh

With over 8 years of consulting experience, Amy Oplinger Singh is an 8-times Certified Salesforce Consultant and 3-times Salesforce MVP.

She has consulted across several industries for all size businesses, helping clients realize the power and value of their Salesforce investment. And because she was once an end user of Salesforce, Amy’s utmost consideration is always building for that end user, while maximizing meaningful data for the c-suite.

Amy's knowledge and experience has given her the opportunity to mentor and provide thought leadership virtually and in person all over the world via one on one coaching, numerous webinars, community events, leading her local Women In Technology chapter, as well as at Dreamforce events.

Follow Amy on LinkedIn

Amy Oplinger Singh Salesforce

Rakesh Gupta

Rakesh Gupta is widely regarded as one of the best influencers within the Salesforce community. He is an MVP and highly engaged in the Trailblazer network, where he actively interacts with community members, participates in forums, and provides support and guidance to fellow Salesforce professionals.

Rakesh shares his expertise through various channels, including his Automation Champion blog, social media platforms, and speaking engagements. His content spans a wide array of Salesforce topics, encompassing best practices, implementation strategies, and the latest features. His profound knowledge and understanding of the platform make him a reliable source of information and guidance. Follow Rakesh to gain valuable insights, expand your knowledge, and connect with a vibrant and supportive Salesforce community.

Follow Rakesh on Twitter

Rakesh Gupta Salesforce

Steve Molis

With over a decade of Salesforce experience, Steve Molis is a highly prominent figure in the community bringing valuable insights and expertise to the table.

With extensive experience, Steve possesses a profound understanding of Salesforce’s functionalities, best practices, and implementation strategies. This expertise makes his content and guidance highly valuable for Salesforce professionals at all levels.

Furthermore, Steve is known for his engaging and personable approach. He has a talent for explaining complex concepts in a simplified manner, making them easier to understand. Steve actively contributes to the community by sharing his expertise through blogs, articles, and social media platforms in his reliable and approachable style. Follow him for practical tips, tricks, and insights that will enhance your understanding and experience of the platform.

Follow Steve on Twitter

Steve Molis Salesforce

Tiffani Bova

Tiffany Bova is a Wall Street Journal bestselling author, known for her book Growth IQ. She currently works as the global growth evangelist at Salesforce and was voted one of the world’s most influential management thinkers by Thinkers50 in 2021. Bova collaborates with Salesforce customers worldwide on sales transformation and growth initiatives.

Bova spent ten years at Gartner, where she was a Research Fellow and VP. During her tenure, she aided both major brands and startups in expanding their market share and business revenue. Her passion for driving sales and business growth eventually led her to join the Salesforce community.

She also hosts the successful podcast, What's Next Podcast with Tiffani Bova, which has gained significant popularity and is now among the top 100 business, marketing, and management podcasts on Apple Podcasts.

Follow Tiffani on Twitter

Gaurav Kheterpal

With years of experience as a Salesforce architect and consultant, Gaurav Kheterpal has gained deep insights into the platform's intricacies. He is an expert in various Salesforce products and technologies and shares his knowledge through his blog, social media channels, and speaking engagements. Covering a broad range of topics, including best practices, development techniques, and integration strategies, Gaurav provides practical tips and tricks to help you level up your Salesforce know-how.

Gaurav is also active in community events, forums, and user groups, where he shares his knowledge and supports fellow Salesforce professionals. His willingness to engage and help others fosters a collaborative and supportive environment within the Salesforce community, making him a must-follow for anyone looking to enhance their skills and knowledge on the platform.

Follow Gaurav on Twitter

Gaurav Kheterpal Salesforce

Enrico Murru

Enrico Murru is known for his passion as a mercenary software developer and Salesforce enthusiast. The first Italian to receive the prestigious recognition of MVP, he has made significant contributions to the Salesforce community through his innovative creation, the ORGanizer, hailed as the #BestSalesforceBrowserExtensionEver.

Enrico also organizes the Milano and Cagliari Salesforce IT Developer Groups, fostering collaboration and knowledge sharing among Salesforce professionals. Enrico shares valuable insights and best practices through his blog, Nerd @ Work, and social media.

Follow Enrico on Twitter

Enrico Murru Salesforce

David K. Liu

David K. Liu is a highly respected Salesforce influencer and member of the Salesforce MVP Hall of Fame. With numerous accolades, including being a nine-time Salesforce MVP, a Salesforce Developer "Golden Hoodie" award winner, and a speaker at major Salesforce events, he brings extensive expertise to the table.

Currently serving as the technical architect at an organization within Google and a member of Google's exclusive Salesforce "Jedi Council," David's insights and strategic contributions are invaluable. David shares Apex tutorials on his website and Youtube channel. With 18 Salesforce certifications, including the prestigious Platform Developer II (DEV 501), he possesses unmatched technical proficiency.

Whether you're seeking guidance in development, architecture, or overall Salesforce strategy, David's contributions make him one to follow!

Follow David on Twitter

David K. Liu Salesforce

Emily Call

Emily Call is the founder of the Salesforce Emily YouTube channel and has made significant contributions to the community. Her deep knowledge of the platform, ability to explain complex concepts in a simple and understandable way, and passion for helping others succeed in their Salesforce careers make her a standout influencer.

Emily is a certified Salesforce Marketing Cloud consultant with extensive experience in implementing and optimizing marketing automation strategies. Her blog, social media channels, and speaking engagements provide valuable insights, best practices, and tips for marketers looking to leverage Salesforce Marketing Cloud to drive business growth.

Additionally, Emily is an active member of the Trailblazer community. She frequently participates in events and webinars and offers mentorship and guidance to fellow Salesforce professionals.

Follow Emily on Twitter

Emily Call Salesforce

Sanjay Gupta

Sanjay Gupta's Tech School YouTube channel is an amazing resource for anyone who wants to enhance their Salesforce skills. The channel offers a wide range of educational content, tutorials, and tips on various Salesforce topics, including administration, development, and customization. Sanjay's clear and concise explanations make complex concepts very easy to understand, making his videos accessible and beneficial to both beginners and experienced professionals.

Moreover, Gupta shares his insights, expertise, and industry updates on social media to encourage a sense of community and collaboration among his followers. His active involvement in the Salesforce ecosystem creates opportunities for learning, networking, and staying up to date with the latest Salesforce trends.

Additionally, Sanjay Gupta's passion for teaching and helping others succeed shines through in his content. He prioritizes addressing common pain points by providing practical solutions and sharing real-world examples that resonate with his audience. All in all, his channel is an excellent place to improve your Salesforce skills in a fun and engaging way.

Follow Sanjay on Twitter

Sanjay Gupta Salesforce

Skye Tyler

Skye Tyler is not only a Salesforce influencer but she’s also a passionate advocate for nonprofit organizations, believing that they should have access to the best technology. Skye has been implementing and improving Salesforce instances since 2015, making her very knowledgeable about the platform's versatility and extensibility.

What makes Skye stand out is her exceptional communication skills and analytical thinking. She works closely with clients to identify root issues and design elegant and efficient solutions. Skye holds a Master of Science in Education specializing in training and performance improvement, and she puts her knowledge to good use.

Skye's prior experience as a military spouse drives her to volunteer with organizations like Salesforce Military (formerly Vetforce) and Merivis, where she mentors veterans and military spouses pursuing careers in Salesforce. Follow Skye to gain access to her extensive Salesforce knowledge and expertise while also witnessing her passion for empowering nonprofit organizations.

Follow Skye on Twitter

Skye Tyler Salesforce

Tim Combridge

With over five years of experience in the Salesforce ecosystem, Tim is the founder and managing director of Sensible Giraffe (formerly known as Force Mastery). He loves sharing his knowledge of Salesforce, particularly the Flow Builder. Through his high-quality blog content, he offers valuable insights, tips, and best practices, helping individuals deepen their understanding and proficiency in this powerful automation tool.

But Tim's contributions go beyond his blog. As co-leader of the Salesforce Brisbane User Group, he actively fosters a supportive community where members can connect, share knowledge, and collaborate. Through this leadership role, Tim cultivates an environment of learning and growth for Salesforce professionals.

Tim has an impressive 12 Salesforce certifications, which showcases his commitment to continuous learning and staying at the forefront of technology. His expertise across various Salesforce domains makes him a reliable source of guidance and advice for those looking to enhance their skills.

Follow Tim on Twitter

Tim Combridge Salesforce

Nadina D. Lisbon

Nadina is a renowned CRM Enterprise Architect. She excels in designing and developing information systems, with a special focus on Salesforce. Her extensive knowledge and professional certifications, as well as her passion for the Salesforce community, make Nadina an invaluable asset. She enjoys mentoring others, taking part in industry events, and leading user groups. Her unparalleled expertise, ability to tackle complex enterprise problems, and commitment to supporting others on their Salesforce journeys make her one to follow for sure!

Follow Nadina on Twitter

Nadina D. Lisbon Salesforce

Adam Olshansky

With more than a decade of experience, Salesforce developer Adam Olshansky has extensive knowledge of various aspects of the platform, such as administration, development, and implementation. He loves to share his valuable insights and practical knowledge as a technical architect with his followers on his website, Adam To Architect.

Adam is highly active in the Salesforce community and is known for his strong commitment to helping others succeed. He engages with the community through his website, social media channels, and speaking engagements, sharing valuable tips, best practices, and technical insights to make complex Salesforce concepts accessible to a wide audience. His ability to communicate effectively and simplify complex topics sets him apart as an influential voice in the Salesforce community.

Furthermore, Adam is an avid advocate for diversity, equality, and inclusion in the tech industry. He promotes these values and works to create a welcoming and inclusive environment within the Salesforce ecosystem.

Follow Adam Olshansky on Twitter

Adam Olshansky Salesforce

Peter Ganza

Peter Ganza, also known as The AppExchange Whisperer, shares his extensive knowledge of the Salesforce AppExchange. He provides valuable insights, recommendations, and guidance for selecting and implementing Salesforce apps. Peter bridges the gap between business needs and AppExchange solutions, helping organizations optimize their Salesforce ecosystem.

Peter shares the latest AppExchange offerings, best practices, and success stories through his blog, social media presence, and speaking engagements.

Peter's engagement extends beyond online platforms. He actively collaborates with app developers, partners, and users, fostering a vibrant ecosystem of learning and growth.

With his expertise in the AppExchange ecosystem, commitment to knowledge sharing, and active community engagement, he can help empower you to maximize the potential of your Salesforce implementations.

Follow Peter on Twitter

Peter Ganza Salesforce

Tiffany Spencer

Tiffany Spencer is an incredible ambassador for Salesforce with over 12 years of experience helping companies make the most out of the platform. She is the founder of the non-profit, Tech Forward, and its extension, Tech Forward Solutions, which are both dedicated to empowering marginalized communities in tech through mentorship and guidance. Tiffany serves as board chair for Black Orlando Tech and works hard to offer a path into the industry for high school and college students. By following Tiffany you’ll not only get access to all her insights and knowledge, but you’ll be supporting a friendly and inclusive tech community.

Follow Tiffany on Twitter

Tiffany Spencer Salesforce

Andy Boettcher

Andrew Boettcher is an esteemed Salesforce influencer who has been inducted into the Salesforce MVP Hall of Fame for his remarkable achievements. With 27 years of consulting experience, Andrew boasts extensive expertise in Salesforce and is Salesforce certified 26 times over!

What makes Andrew stand out is his ability to bridge the gap between technical complexities and business objectives. He prioritizes improving business processes and operations for organizations across industries by focusing on the implementation and integration of CRM and ERP systems. This expertise in systems, networking, security, and architecture enables him to handle complex technological challenges with ease, while his strategic mindset makes him a sought-after expert in the Salesforce community.

Andrew generously shares his expertise through speaking engagements, blog posts, and active engagement in the Salesforce community. His commitment to continuous learning and staying up-to-date with the latest Salesforce advancements ensures that his insights are always relevant and valuable.

Follow Andy on Twitter

Andy Boettcher Salesforce


Whether it's MVPs, thought leaders, bloggers, or community advocates, each influencer offers their own perspectives and expertise.

Follow the influencers whose views resonate with you, whether you want technical guidance, strategic advice, or inspiration. As you stay engaged and follow their work, you'll learn new skills and build meaningful connections within the Salesforce community. Salesforce is truly a community-driven product, so get out there and build those connections. Who knows? It could be you on stage at the next Dreamforce!

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